CBS Sports' was on site at the 2026 Super Bowl Radio Row. I had the pleasure of coming up with a backdrop for the set. The direction was to create something cool and that tied into the look of the Super Bowl while also incorporating CBS Sports.
I designed the three large panels all in illustrator, meticulously adjusting the various San Fran inspired elements and CBS Sports brand logos and icons. I had to keep in mind where talent would be shooting and where the social team would be creating content, to make sure elements and logos would show well on-screen.
